Healthcare Marketing & Content Strategy
A look at how I lead content strategy through video to educate, connect, and drive real results. From physician-led education to patient stories and campaign content, each piece is intentionally developed to simplify complex information, align with audience needs, and build trust.
This work has strengthened patient engagement, increased awareness of medical technologies, and contributed to measurable growth in consultations and procedures. All videos are shared with appropriate permissions and reflect real collaborations.
Healthcare Marketing & Content Strategy
Healthcare Marketing & Content Strategy
Doctor Discusses Glaucoma Treatment Options like The iDose TR
Physician Testimonial
Custom Lens Replacement Patient Testimonial
Will Yun Lee LASIK Testimonial
In today’s AI-driven landscape, content drives visibility and trust—shaping which healthcare providers patients find and choose.
I specialize in healthcare content and social strategy, creating patient education that informs, engages, and converts. My work helps organizations grow their reach and impact across search and social.
Here’s a glimpse of content across platforms, including pieces that have gone "viral".
Facebook, Instagram, TikTok & YouTube
A look at how I’ve used Instagram and Facebook to build trust, boost engagement, and grow community. From reels and carousels to educational posts and patient stories, each piece is designed to connect with real people—balancing strategy with authenticity across both platforms.
Beyond the featured projects, I’ve lead the creation of numerous other content, including some tied to public figures and high-visibility campaigns across healthcare and other industries. With a strong foundation in digital strategy and platform-specific execution, I’m experienced in adapting content for diverse audiences and goals. Additional samples are available upon request.
